We Don't Guess. We Decode.

Every day, your potential customers make approximately 35,000 decisions. Only 0.01% of those happen consciously. The rest? Pure psychological autopilot.

While other agencies are A/B testing button colors and hoping for the best, we're mapping the hidden neural pathways that drive purchasing decisions. We've spent 20 years and $100M+ in managed budgets learning one uncomfortable truth: Most marketing fails because it speaks to the wrong part of the brain.

Welcome to Incite Logic—where behavioral science meets creative ignition.

The Revelation That Changed Everything

Hi, I'm Sylvan, founder of Incite Logic.

After two decades orchestrating campaigns for Canva, Forbes, Salesforce, and HubSpot—managing teams of 20+ and budgets that could fund small countries—I discovered something profound while helping comedians pack rooms at the Laugh Factory.

Comedy and conversion are the same game.

Both require perfect timing. Both demand deep audience psychology. Both live or die on emotional triggers. And both can be engineered through science, not luck.

That revelation led me here: combining Fortune 500 methodologies with behavioral psychology to create marketing that doesn't just reach audiences. It rewires their decision-making.

Why Psychology Changes Everything

The 95/5 Problem

• 95% of purchasing decisions happen subconsciously (Harvard Business School)

• Yet 95% of B2B marketing targets conscious, logical thinking

• Result: Massive disconnect between message and mind

The Dual-System Solution

We're the only consultancy that systematically maps both:

• System 1: The instant, emotional, pattern-seeking brain (where desire lives)

• System 2: The slow, analytical, justifying brain (where budgets get approved)

Your competitors are playing checkers with one system. We're playing chess with both.

Our Philosophical Approach

Ethical Persuasion, Not Manipulation

Having spent my career choosing humanitarian causes over higher paychecks, I believe in a simple principle: Marketing should create mutual value. We use psychology to help people make decisions they'll thank you for later—not trick them into regret.

This isn't about dark patterns or manufactured urgency. It's about understanding human needs so deeply that your solution becomes the obvious choice.

The Comedy Connection

My work with Chocolate Sundaes Comedy isn't a side project—it's a laboratory. Every week, I watch comedians test psychological triggers in real-time:

• Tension and release (the foundation of humor AND conversion)

• Pattern interruption (how to break through attention filters)

• Emotional escalation (building to the moment of commitment)

These aren't just comedy techniques. They're universal principles of human engagement that transform marketing performance.

The Incite Logic Difference

What We Bring to Every Engagement:

1. The $100M Playbook, Personally Delivered

• Fortune 500 strategies without the fortune 500 invoice

• Direct access to me, not junior associates learning on your dime

• Proven frameworks that have moved millions in revenue

2. The Persuasion Blueprint™

• Comprehensive psychological mapping of your buyer's journey

• Identification of 50+ cognitive biases specific to your audience

• Emotional trigger sequencing customized to your sales cycle

3. Cross-Industry Pattern Recognition

• B2B SaaS methodologies enhanced with D2C urgency triggers

• Entertainment industry timing applied to campaign sequencing

• Cybersecurity precision meets comedy's emotional intelligence

4. The Humanity Factor

• We see customers as humans with fears, dreams, and 3am anxieties

• Every strategy starts with empathy, not demographics

• Your success metrics include customer lifetime value, not just conversion

By the Numbers

Track Record of Transformation:

• 20 years mastering the psychology of persuasion

• $100M+ in managed marketing investments

• 40-60% average conversion improvement in first 90 days

• 3x faster sales cycle acceleration using psychological staging

• 87% client retention rate (because psychology creates predictable results)

Who This Is For

You're Our Ideal Client If:

• You're tired of agencies that test everything and understand nothing

• You believe marketing should be both scientific AND creative

• You want strategies based on how humans actually think (not how we wish they did)

• You're scaling beyond gut instinct but refuse to lose your humanity

• You measure success in customer lifetime value, not just clicks

Ready to Stop Guessing?

The average company wastes 61% of their marketing budget on tactics that don't match their audience's psychology.

The question isn't whether you can afford to work with us.

It's whether you can afford not to.

Let's decode your audience's mind.

P.S. Still skeptical about psychology in marketing? That's your System 2 talking. But notice how you're still reading? That's because your System 1 is intrigued. We just demonstrated exactly what we do—creating content that engages both systems simultaneously. Imagine what we could do for your business.

Contact: sylvan@incitelogic.com | Denver, CO

"Marketing without psychology is just expensive guessing." —Sylvan, Founder